ENTREPRENEURIAL CREATIVITY IN THE TOURISM SECTOR: INSPIRATION FOR STUDENTS OF DENPASAR TOURISM ACADEMY

  • A.A Sagung Ayu Srikandi Putri Akademi Pariwisata Denpasar
  • I.B. Gde Upadana Denpasar Academy of Tourism
DOI: https://doi.org/10.53356/diparojs.v4i2.88
Keywords: entrepreneurial talents, students, development strategies, tourism industry

Abstract

Entrepreneurial creativity plays an important role in improving the competitiveness of the
global tourism industry. Students as potential talents play a role in designing innovations in
the future. This study aims to evaluate entrepreneurial talent development strategies for
tourism students in order to optimally contribute to the industry. This qualitative research
uses a literature study method. It was found that the appropriate strategies include improving
entrepreneurial competencies, project-based learning, and business incubator programs.
Business opportunities based on flexibility and technology are worth exploring. The
development of students' entrepreneurial talents needs to be supported by multi-stakeholder
collaboration to accelerate innovation and industry transformation. Continuous evaluation is
needed to optimize these strategies.

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Published
2024-05-03
How to Cite
Putri, A. S. A. S. and I.B. Gde Upadana (2024) “ENTREPRENEURIAL CREATIVITY IN THE TOURISM SECTOR: INSPIRATION FOR STUDENTS OF DENPASAR TOURISM ACADEMY”, Jurnal Kajian dan Terapan Pariwisata, 4(2), pp. 16-24. doi: 10.53356/diparojs.v4i2.88.
Issue
Vol. 4 No. 2 (2024): May Issue
Section
Articles

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